Mobility management in the city administration of the Hanseatic City of Rostock
Detailed description of the Good Practice
The Hanseatic city of Rostock took part in a mobility management project funded by the federal government of Germany. With the help of an external adviser the city administration has checked its car and cycle park and worked out an action plan for more green mobility.
The project was carried out from September 2009 to February 2010. It aimed to reduce CO2 emissions through changeover to a new mobility behavior of the employees.
As many other cities in Europe the Hanseatic City of Rostock has started to implement its climate protection program and is looking for good examples also in the city administration. Better mobility can contribute considerably to reducing of CO2 emission. In the past there were some good activities however these approaches often were not systematical.
On a basis of a complex analysis several measures were developed and discussed in a working group.
Promising effects were especially seen in:
• Optimizing of the carpool management in connection with car sharing
• Offering a job ticket for employees
• Promoting the cycle use for business trips.
The key point is to make the employees aware that a change in their behavior can benefit their health, expenditures and leisure time. Through the survey we did ensure this awareness. Over 40 % of the questionnaires were filled in – that shows a great interest in mobility questions. The results revealed that nearly 30 % would favor a job ticket. An increasing number of employees prefer cycling or walking to their working places.
To initiate further pilot projects an action plan has been worked out:
1. A car pool will be installed for a more effective utilization of business cars
2. The city administration buys more environmental friendly cars using natural gas as fuel
3. The employees take part in cycling campaigns and competitions, like “go to work by bicycle”
4. Improvements of the parking places for bicycles
5. Checking the precondition for the negotiation on a job ticket for employees
By these measures up to 12% of the carbon dioxide emissions produced by the city administration could be reduced. This short project was of a great success, because for the first time stakeholders from different offices developed together an action plan for mobility management in the Rostock municipality. In March 2010 the City council decided to create a position for a mobility coordinator. Also in March the city administration submits an application for a national competition on “Innovative ideas for mobility management” with a concept for an internet based mobility platform as a modern mean of civic participation
Objectives of the Good Practice
to optimize of the carpool management in connection with car sharing
to offer a job ticket for employees
to promote the cycle use for business trips.
Participants of the Good Practice
City administration of Rostock
Target group of the Good Practice
employees of the city administration of Rostock
Funding of the Good Practice
the Federal government of Germany
More Details of the Good Practice
Mr. Steffen Nozon
Mrs. Dr. Dagmar Koziolek
Data sources and references
Baltic Cities Environmental Bulletin 1/2010